Prague, January 23, 2014 – Samsung Electronics Co., Ltd. launches Smart Catalog, a mobile application designed specifically for STEP members. The application increases work efficiency because it ensures simplified access to the latest information a enables the reduction of operating costs of individual partners. All this through integrated product information, software tools and sales materials.
"We wanted to build on the success of our Mobile Printing application and create something unique for our partners. The Smart Catalog mobile app was designed to quickly share the latest and most accurate information about print solutions with them.” said Joosang Eun, Senior Vice President of the Strategic Marketing Team of Samsung's Printing Solutions Division. "Our goal is to provide partners with advanced mobile solutions that are a guarantee of top performance, cost savings and high efficiency. Smart Catalog is an important step in promoting our business, which is 100% dedicated to communication channels, and which creates an environment that benefits Samsung, partners and customers.” Eun added.
Smart Catalog displays detailed informace about Samsung's entire range of A3 and A4 printers including specifications, features and compatibility of supplied printing accessories. They are also listed here informace about Samsung brand devices, their performance and document management solutions. To support resellers in promoting Samsung printing solutions Smart Catalog offers material with customer case studies and also regularly updated articles on the latest trends in the financial services, government, education, retail, healthcare and manufacturing industries. Smart Catalog provides up-to-date informace which is why it is faster than ordering printed brochures and is accessible from anywhere.
The Smart Catalog application follows on from the Samsung Mobile Printing application, which was introduced to end users in 2010 and won Buyers Lab's “Outstanding Mobile Print App” award in 2012. Buyers Lab praised Samsung for its innovation that makes printing accessible from multiple devices and even from social media.
Smart Catalog can be downloaded for free from iOS App Store and Google Play:
- iTunes App Store
- Google Play
More information about Samsung printing solutions at http://www.samsung.com/cz/smartprinting/.
