Well, Samsung really failed at this. The company wants to rent an advertising space at London's Heathrow Airport to present its new Galaxy S5. Coincidentally, it chose the fifth terminal, commonly known as Terminal 5, as its target group. However, Samsung "renamed" the terminal as Terminal as part of its marketing strategy Galaxy S5, which caused people to worry and worry that the actual fifth terminal would be located somewhere else entirely, which the airport understandably had to clarify.
Samsung announced in its press release that the company will now "take control" of Terminal 5, and from now on all signs, pages and digital screens in the airport will navigate people to the newest terminal, which it will promote Galaxy S5. It was such a statement that caused people to be alarmed and demand a reasonable explanation. That's what the airport spokeswoman gave them, who confirmed that Samsung only rented advertising space and nothing more. However, the company wants to present its flagship with the slogan "Terminal Samsung Galaxy S5", but does not plan to do any reconstruction of the airport.
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*Source: AndroidCentral
