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Samsung logoThis year, as in the past, the analytical company Interbrand prepared its list of the best global brands of the year. 2014 was a good year for Samsung Electronics according to Interbrand, as the company moved up to 7th place in the table, up 1 place from the previous year and up 14 places from 2004. As already reported by Interbrand, Samsung Electronics took XNUMXth place for its creative marketing initiative and revolutionary products in its categories.

The company's value rose to $2014 billion in 45,5, while today the company is worth $39,6 billion. At the same time, this increase caused Samsung to surpass the average growth value of the world's top 100 brands by almost twice. While the average brand saw growth of 7,4%, Samsung's value increased by as much as 15%. This year's achievements include the Samsung Gear VR, which is the first virtual reality for a smartphone. At the same time, it introduced a series of Gear smart watches, including the latest Gear S model with a curved display and SIM module support, making it a self-contained device. He also introduced the first bent and bendable TV. Finally, let's not forget that it managed to sell more smartphones with support for 4G LTE networks than Apple in the 2nd quarter of 2014. And finally, it is a supplier of memory and processors for Apple and other manufacturers.

Samsung Electronics interbrand

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*Source: SamMobile

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