Samsung is the biggest player in the smartphone market today and it doesn't look like it's going to get any worse anytime soon. Or are we approaching a state where another manufacturer will dominate the smartphone market? According to analyst Ben Bajarin, there is a possibility that if the situation of the South Korean company does not improve within five years, then it may happen that Samsung leaves the smartphone market in the same way that BlackBerry, HTC or even Sony, which is not able to achieve high enough sales on to rank among the top rungs of the table.
The analyst says that "If you're selling a phone with the same operating system as your competitor, you're as good as their cheapest model." The team suggests that virtually all manufacturers are flocking today Androidoh Chinese startups such as Xiaomi, ZTE or Huawei should also be included in this. They sell products with the same powerful hardware as more expensive products from "branded" companies. So the problem is that early innovators, including for example Samsung, cannot explain the premium prices of their products very well today: "Not even innovations will save them, because the majority of users Androidu today is looking for a 'good enough' phone, but not the best one," the analyst expressed himself pessimistically. The "good enough phones" category was originally intended to reduce sales of Apple phones. But it turned out to be a double-edged sword, because today this category competes with more expensive mobile phones. “New price for premium Android today ranges from 300 to 400 dollars, while the price of an average mobile goes below 300 dollars. No manufacturer, including Samsung, can sell many units of something that will cost more than $400. After moving this price range, any breakthrough innovation loses its meaning, thanks to which the gap between iPhones and Androidto grow." Due to the great popularity and amount of innovation in mobile phones from Samsung, we believe that its situation will not worsen.
*Source: Techpinions.com
