It's only been a few days since the American giant Google released the first wave of its new Instant Apps features. Thanks to this "feature", users can run parts of the application without having to download or install them. Among the first ever such supported apps are BuzzFeed and Periscope. Other applications will be added over time, but this depends only on the third-party developers themselves. But it is clear that exactly this will be the main stumbling block. Apple on the contrary, he could take it (steal it).
The idea behind the new feature is clear – once you're on a website or service that has its own app, you can use some of the app's features. All this without having to install the entire application. Ideal use is for example online shopping, game demos and social networks. Google will also release the Instant Apps SDK for developers in the next few days.
However, there is already speculation on the Internet that a competitor could steal the novelty Apple for your own iOS. The so-called Instant Applications are simply a more elegant solution. Website owners can count how many times you have actually downloaded and installed their app from the web bar….actually no they can't because it's zero. Nobody wants to be complicatedly redirected to the app store, waiting for download and installation. Then start the application and end up on the start screen, where nobody wanted to be originally.
So for example, if you were to aim at apple.com and wanted to buy a new one iPhone, you have two options. Either continue on the mobile site or go back and install the app Apple Store from the App Store. If you choose to stay, you will be redirected to the mobile version Apple online store, which is still an ideal solution. But while you go the other way, you'll have to wait about a minute for the download and then search again for what you originally wanted to buy. With Instant Apps, you'd do it in three seconds, and you don't need to install any additional apps.
Source: BGR
