In recent years, listening to music has become a very interesting sector for many technology companies, in which they want to realize themselves as much as possible. However, they are often a relatively young player in this field and do not have enough time to gain the necessary prestige in this industry, so they decide to buy an already operating company. After all, connections Apple and Beats or Samsung and Harman were partly created according to this scenario. It is the latter company that has decided to move this business a little further in recent days. And not only that, Harman also deals with far more interesting things, for example in the field of the automotive industry.

The South Korean giant has announced that it will start selling Harman audio products in its stores. He bought it only in November 2016 and until now he has gradually incorporated it. But now it seems that the "time of defending" is over and the $8 billion investment that Samsung bought the company with needs to be capitalized on. However, the biggest goal of the investment is not "just" ordinary headphones or speakers, because Samsung would very much like to establish itself after the example of Apple CarPlay also in the field of automotive technology. Harman is also doing very well in this direction. However, whether working under Samsung in this direction will bring the desired fruit is still in the stars.

Great headphones directly in Samsung stores

What is already clear, however, is the start of large-scale sales of Harman audio products. In Samsung stores, we will soon find products from Harman Kardon, JBL or AKG brands. Initially, distribution will take place only in the company's home country, but over time it will almost certainly be extended to other countries, including the Czech Republic. An interesting advantage of this news is mainly the new post-warranty service system. This will be provided by Samsung service centers. The company is also planning to open exclusive Harman stores over time, which will be focused on a specific product range. However, it is not yet clear when and where we will see these stores.

Source: Sammobile