The Winter Olympics in PyeongChang officially opened yesterday and given the fact that they are being held in South Korea, it will come as no surprise to anyone that one of the main partners of the games is Samsung. The company is bringing technological innovation to this year's Olympic Games through interactive experiences in new showcases. the so-called Samsung Olympic Showcases. Samsung encourages fans and athletes alike to "do the impossible" with its products through fun and immersive experiences offered at its diverse Olympic stands.
There will be a total of nine Samsung Olympic stands at the Winter Olympics, offering fans a combination of cultural and technical experiences. Booths will be located in Pyeongchang and Gangneung, including the Olympic Parks and Villages, at the main press center and four at Incheon International Airport. Samsung's showrooms at PyeongChang Olympic Square and Gangneung Olympic Park, which will open on February 9, will provide visitors with engaging experiences based on Samsung's tradition of breakthrough innovation and interactive activities using the company's technology.
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Athletes and fans will first learn about Samsung's history and tradition in technology, design and craftsmanship, as well as the company's history of partnership with the Olympic Games. Visitors will be able to feel real excitement and escape into the exciting world of winter sports such as snowboarding and skeleton riding thanks to interactive experiences through virtual reality. They can take part in competitions in alpine skiing and cross-country skiing, which will test their physical fitness. Visitors will experience for the first time "VR Journey to Space: The Moon Within Everyone's Reach". They will also take part in a complete space mission including a pre-mission briefing, trying on practice suits and helmets, and a truly extraordinary experience in lunar gear, feeling lunar gravity at every turn.
Visitors can try Samsung products and the brand Galaxy through various activities in a pleasant, interactive environment, such as:
- Captivating virtual reality experiences: The unique virtual reality experiences it offers Galaxy Note8, will allow fans to experience thrilling moments on powder-covered mountain slopes while snowboarding or skeleton riding, or get into space in the “VR Journey to Space: The Moon within Everyone's Reach”. These experiences will be available to consumers for the first time ever. Other experiences on offer include a simulation of an adventure on skis.
- Playful experiences: The more fun side of technology is represented by the Portrait Pool, which will allow visitors to turn their "selfies" into cartoon characters that they can share on social networks, and the S Pen Gallery to create their own portraits using their phone Galaxy Note8 and S Pen as brushes and Infinity Moment user content using the phone Galaxy Footnote8.
- Children's corner: A dedicated children's corner in the demonstration zone where children can play, learn, get to know Samsung products and develop their creativity through hands-on experiences.
- Smart home (IoT): Futuristic demonstrations of a range of mobile technology devices that showcase the possibilities of the Internet of Things (IoT) and help visitors imagine the lifestyle of the future.
- Unbox Samsung: The "Unbox Samsung" exhibition where visitors can experience first-hand the living history of Samsung since 1988, when it launched its first mobile phone.
- Sales and Customer Service: Visitors will also be able to use customer service and purchase mobile products and their accessories.
- Interaction and relaxation: In social areas and in the cultural center, where various lifestyle programs will take place, as well as in the cafe, where it will be possible to buy food and drinks with Buddy points earned during interactive games.
- Special event: Samsung's Olympic booth will host a variety of events to enrich the Winter Olympic Games experience, such as athlete visits and celebration of festive moments.
