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Although in the context of the global pandemic, there is talk of a decline in the smartphone market and sales of individual giants, in the case of the South Korean manufacturer, the opposite is the case. Apparently, he tries to make the most of situations and opportunities and adapt to social and global changes. After all, the general manager of the B2B division, which is responsible not for sales to end customers, but to other companies, also talked about this. Taher Behbehani sees the whole matter as an opportunity to bring about some change and at the same time reformat the entire virtual portfolio of the company so that it better meets the new requirements. After all, it was Samsung who boasted a whole range of new solutions over the past few months.

In particular, the South Korean giant then focused on the segment of working from home, which although it looked like a temporary state, but in the end the vast majority of companies included it in their official agenda, and many employees will thus stay at home until 2021. video conferences, remote repairs and possibly home visits of the technician. In the same way, the company provided support to other partners and actively participated in ensuring that the entire infrastructure worked as it should. We will see if the company will somehow continue to profit from this new and unprecedented reality.

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