Crisis not crisis, December 2021 was Samsung's second best month in its history in terms of production, and once again it proved that the main driver of the company's success is Galaxy Z Flip 3. Market watchers expect the high demand to continue in the first quarter of 2022, even if it drops considerably in the second.
In December last year, the company produced around 1,4 million foldable smartphones, representing a whopping 3% year-on-year increase. According to the company DSCC was the most successful folding phone Galaxy Of the Flip 3, which sold almost 1 million units last month. The largest markets for foldable phones in 2021 were Korea, Europe, and the US, with demand growing year-on-year especially in the US. This year, market watchers expect demand to maintain an upward trend in Q1, particularly in Europe, where Samsung could deploy up to 56% of its foldable phone production capacity.
Their production should increase by 1% year-on-year in the 2022st quarter of 568 and thus exceed 1,5 million units. Galaxy At the same time, Z Flip 3 could represent up to 70% of the entire production of Samsung's folding phones for these first three months of the year. However, market observers still estimate that demand will already fall by almost 2% in the 60nd quarter. It is assumed that, even if declining, jigsaw puzzles will still have good sales until the introduction of their successors, i.e. models Galaxy Z Fold 4 and Z Flip 4. This is especially considering their gradually decreasing price.
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