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Not long ago, we informed you that the current flagship series of Samsung Galaxy The S22 appears to be getting a new purple color called Bora Purple. Now the Korean giant has officially introduced her to the scene.

Samsung has previously introduced smartphones in various shades of purple. Bora Purple is his latest take on this attractive color. If you're wondering what the word "Bora" means, it's actually just the Korean word for purple.

Samsung said that the color purple embodies what it stands for, which is "individuality, pushing the boundaries, and a relentless pursuit of innovation under the banner of openness." Bora Purple is the latest iteration of the purple hue in the company's portfolio. In the past, Samsung launched in different purple colors for example Galaxy S8, Galaxy S9, Galaxy From Flip3 and, after all, the basic and "plus"model Galaxy S22 (they were specifically a light purple, lilac color if you will).

Samsung also said that the Bora Purple color will not be limited to the range Galaxy S22, but that new devices will also get it in the coming weeks Galaxy. Something tells us he might be "dressed" in her Galaxy From Flip4. Advice Galaxy The S22 will be available in the new purple color from August 10, which is also the day Samsung is holding the next one Galaxy Unpacked. The company adds that availability may vary by market, so it is not certain that it will be available here.

Series phones Galaxy For example, you can buy the S22 here 

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