Samsung faces tough competition from Apple and Chinese brands in the smartphone field. Although its profitability in this area is still not close to the Cupertino giant, it is in a much better position than any other manufacturer androidof smartphones.
According to the new news analyst firm Counterpoint Research helped launch the series Galaxy Samsung's S23 to increase its average selling price of a smartphone in the first quarter of this year to $340 (roughly CZK 7). That's up 300% year-over-year, and even up 17% compared to the last quarter of last year.
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In terms of shipments, Samsung's share was 22% in the first quarter. Apple he was a close second, trailing him by one percentage point. Xiaomi finished in third place with a share of 11%, Oppo in fourth place with a 10% share, and the top five of the largest smartphone players is rounded out by another Chinese manufacturer, Vivo, which "bite off" 7% of the market. When it comes to profits, Apple and Samsung in the global smartphone market together account for almost 96% of all profits. From that he has Apple a share of 72% and Samsung 24%. To others androidthe brand's share is thus only 4%.
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Counterpoint adds that global smartphone sales fell 7% year-over-year to $104 billion (roughly CZK 2,2 trillion) and that smartphone shipments fell 14% year-over-year to 280,2 million.
