Prague, July 21, 2014 – Big-budget action-adventure films that offer a completely immersive cinematic experience are among the ones Europeans most want to see in the cinema. It is the visual processing that plays a key role in the choice of films that deserve to be seen on the big screen.
This is according to a published survey by Samsung, according to which iconic titles such as Gladiator (4th), The Matrix (5th) and films about Batman, The Dark Knight and The Dark Knight Rises settled in the first ten places of the list. Every fourth film fan voted for three gripping emotional dramas with Os holdercarStarring Tom Hanks - Saving Private Ryan, Forrest Gump and The Green Mile.
TOP 10 films that Europeans would like to see in the cinema**:
- The Lord of the Rings: The Two Towers - 35%
- The Lord of the Rings: The Fellowship of the Rings - 35%
- The Lord of the Rings: The Return of the King - 35%
- Gladiator - 31%
- Matrix - 30%
- Save Private Ryan - 25%
- Forrest Gump - 25%
- Green Mile - 24%
- The Dark Knight - 22%
- The Dark Knight Rises - 21%
Luke Mansfield, Head of Innovation for Europe at Samsung, said: “Everyone likes to watch big blockbuster movies in the cinema. Our innovation team has worked for years to bring the feeling of the big screen into our homes so that we can relive the magic of these films from the comfort of our own sofa. After watching hundreds of films from a variety of angles in cinemas across Europe, we've found that the key to an immersive cinema-like experience is bending. This led to the birth of the world's first TV with a curved screen - the Samsung UHD Curved TV, which offers the most similar movie viewing experience in the comfort of your home as if you were sitting in a cinema."
Samsung's curved UHD TV takes home TV viewing to another level. The innovative design is not only aesthetically attractive, but also enlivens the image in an unprecedented way. The curved shape offers a deeper and wider image and a larger field of view, so the viewer easily gets the feeling that everything is happening right around them, even if they are on the sofa in their home. With Samsung's new curved UHD TV, no one has to leave the comfort of their home to enjoy their favorite movie blockbusters.
*Independent survey by Kantar Media - nationally representative online survey in five markets (Spain, Italy, UK, Germany and France) of adult respondents aged 16-64, approx. 1000 interviews in each market.
**As part of the survey, people were asked to choose the movie or movies they would like to see in a theater from a list of the 30 highest-rated movies on imdb.com released in theaters in the past 20 years, regardless of whether they have already seen them or not.
