Samsung Electronics is presenting at the largest international display exhibition for the B2B industry in Europe called Integrated Systems Europe (ISE) your display B2B solutions. Under the password "Integration, Interaction and Inspiration" the world's leading electronics manufacturer launched its vision for the future in imaging technology. It consists of solutions optimized for different environments including shops, offices, airports and hotels.
Samsung is also introducing a new version of its digital promotion platform Samsung Smart Signage, which ensures a lot more efficient business environment. This platform was first shown at ISE 2013. Newer version with first quad-core SoC (System-on-Chip) in the market is now integrated into Samsung's large-format displays for 2014. The company aims to focus on integrated display solutions in the digital promotion market, which is expected to grow by more than 2017% CAGR (compound annual growth rates).
“2013 was a great year for Samsung in terms of professional AV solutions, especially in the LFD market. This year at ISE, we are presenting our vision for 2014 based on the deeper integration of AV products into retail strategies with sales analytics. It plays an important role in increasing the revenue merchants earn in the new retail scene. This customer demand for solutions and innovation will help drive growth in the coming years.” said Petr Kheil, director of the IT and Business Enterprise division of Samsung Electronics Czech and Slovak.
At ISE 2014, Samsung is also presenting:
- Samsung will occupy a large multi-visual tower consisting of 54 LFD displays (UD55D), which have a 3,5mm frame, which is the thinnest in the world.
- Visitors will be able to view the products displayed on 95″ LFD displays (ME95C) in real size while browsing the wide range of products in the virtual storefront. ISE delegates can also experience how easy it is to update different sales informace on restaurant menu boards using display solutions from Samsung Electronics.
- In a space designed as a hotel room, visitors can try it out innovative hotel solutions with TV content of Samsung, which guests control themselves.
- A simulated airport, where visitors can see the flight schedule, informace about the weather and other useful news that is updated in real time on the Samsung LFD screens.
- Advanced conference environment, in which electronic bulletin boards can replace conventional projectors and screens. Sheet Samsung Magic IWB 3.0, which was introduced in December 2013, allows two or more LFD displays to work as a single unit. Users can thus collaborate effectively using content sharing with laptops and tablets.
- An efficient work environment that allows work and video conferencing at the same time by splitting the UHD LFD screen into four full HD screens.
Samsung also held a press conference for B2B media in Europe, presenting its B2B strategy based on a vision of the future in which display solutions gradually change lives by connecting them to the business environment.
